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PRINCIPAL PARTNER

In a UK-first for a sporting group, Bristol Sport is delighted to announce that eCommerce fulfilment company Huboo will become the Principal Partner for all FIVE of its professional sporting teams from the start of the 2022/23 season.

The groundbreaking deal sees Bristol-based Huboo become Principal Partner for Bristol City men and women, Bristol Bears men and women and Bristol Flyers.

Huboo will feature on the front of the shirts of all five of Bristol Sport’s professional teams and is the first time that they have had one unified Principal Partner.

Bristol-headquartered Huboo was founded in 2017 by Martin Bysh and Paul Dodd. In the last four years the company has expanded its operations from one warehouse to operating four fulfilment centres across the UK, along with a head office in central Bristol and fulfilment centres in the Netherlands and Spain. With plans to roll out its operations across multiple other European markets over the next 12 months, the decision to partner with Bristol Sport and its teams was a strategic one to promote the brand across multiple platforms and markets simultaneously.

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