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City Season Cards Among The Championship's Cheapest

Bristol City has one of the cheapest season tickets in the Sky Bet Championship, a BBC survey has revealed.

Figures from the "Price of Football" show only seven clubs offer a cheaper rate for the 2016/17 campaign than the £299 adult price available at Ashton Gate.

Other prices involved include the cost of matchday tickets, programme, pie, cup of tea and replica shirt.

However, those categories do not take into account the amount City supporters pay when registered as Forever Bristol or season card members.

Andrew Billingham, CEO of Bristol Sport, said: “We believe in offering value for money at Ashton Gate and work exceptionally hard to ensure our pricing strategies are in line with offering the best products.

“When you consider the discounts across our membership schemes and the quality of the product we sell, we actually work out cheaper than the league average in many categories. Despite the headlines, even our cup of tea is around the average price if using one of our membership schemes, which 85 per cent of our matchday goers do.

“New members receive five per cent off all matchday prices and a further £5 off match tickets – five per cent lower than the league average.”

The study only displays ticket prices for adult supporters.

“What the survey doesn’t cover is how our strategy is focused on growing City’s fanbase by reaching out to the next generation,” Billingham added.

“Offers such as quid-a-kid, under-12 tickets from £5 and under-12 season card holders receiving a free City shirt – already priced 13 per cent below the league average – have produced encouraging results.

“Thirty-three per cent of our fanbase is under-22 and that number is growing all the time. Average attendances have increased by 65 per cent over the last two years and we now regularly attract 20,000-plus crowds.”

Forever Bristol memberships start from just £10 a year. Click here to discover a host of new benefits today.

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