Bristol City Women Apprenticeship Opportunity

Monday, February 27th 2017

Bristol City Women are in search of a Marketing Apprentice.

The Marketing Apprentice will be responsible for the day to day implementation of the Club’s marketing plan with the main objective of raising attendances on match days. The Marketing Apprentice will be a part of the Marketing and Media Team at Bristol Sport.

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To ensure the club’s website and social media accounts are kept up to date with relevant content including covering matches live on Twitter
To prepare website articles and media communications
To assist the Media Manager in filming and editing digital video content and creating images for the social media channels
To assist the General Manager in planning an engaging programme of pre-match events e.g. tournaments, football festivals, kids’ activities etc.
To attend all home matches and assist the General Manager in delivering the match day experience for fans
To conduct research with fans to gain insight into their match day experiences and motivations. Use these insights to drive the marketing strategy.
To coordinate the production of the match day programme
To liaise with Gloucester FA and local schools to raise the profile of the club in the local community
To liaise with stakeholders and players to organise community player appearances
To liaise with local press to promote matches and increase coverage of the Club in the local media
To assist the Head of Marketing with the production of the Marketing Plan and strategy
To use own initiative to suggest improvements to match day experience and attendance
To attend all relevant WSL meetings

Desired skills

A passion for sport
An interest in media and marketing
Open to travel and working weekends and week-nights (mainly to attend football matches)
Organised and able to meet strict deadlines
Able to work on own initiative;
Confident communicator

Personal qualities

Demonstrated marketing experience and/or marketing qualification
An interest in women’s football and enthusiastic about developing women’s football at this exciting time

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Qualifications required

GCSE Grades A*-C (or equivalent) in Maths, English Language and knowledge or use of ICT preferred.

Future prospects

On successful completion of your apprenticeship, you will have gained skills and experience to progress in the Marketing sector. There may be an opportunity to progress internally.

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Things to consider

The hours will include some unsocial hours, covering games in the evening and weekends. Apprenticeship National Minimum Wage (ANMW): From 1st October 2016 The National Minimum Wage (NMW) rate for apprentices is £3.40 per hour. From April 2017 this rises to £3.50 per hour. This applies to 16-18 year old apprentices and those aged 19 and over in the first year of their Apprenticeship. For all other apprentices the National Minimum wage appropriate to their age applies. The Minimum Wage for Apprentices applies to time spent on the job plus time spent training. For more information visit: www.gov.uk/national-minimum-wage-rates